We’re delighted to welcome Freya Buckingham to the GameOn team as our newest Marketing Operations Manager. A seasoned marketing professional with more than a decade of experience, Freya is already making her mark by supporting our Fractional CMO clients and enhancing the execution of strategic marketing campaigns across our growing portfolio.
In a recent interview with iGamingFuture, Freya shared what drew her to the GameOn team—and what excites her most about the fast-paced, ever-evolving world of iGaming.
Strategic Support with Global Vision
Working closely with Alex Wilson, Head of Marketing, Freya plays a pivotal role in delivering data-driven campaigns that span content, creative, events, affiliates, and beyond. Together, they form a powerhouse duo with deep insight into regulated markets, a shared passion for impactful storytelling, and a drive to help iGaming brands elevate their presence across the globe.
From supporting early-stage startups to established studios, Freya’s work is already having a tangible impact – streamlining campaign execution, managing timelines and tools, and helping brands stay on course towards measurable success.
Why Freya Joined GameOn
Freya’s experience includes working with some of the sector’s most recognisable names, and she brings with her a practical, proactive mindset that’s rooted in collaboration and results. In her own words:
“Joining GameOn felt like the right move – an opportunity to work with passionate professionals who really know the industry and truly care about their clients. I love that the team is hands-on, strategic, and not afraid to push the envelope.”
Elevating Every Element of the Marketing Mix
As our service offering continues to evolve, Freya will be supporting delivery across:
- Social media strategy and content
- Event marketing and brand activations
- Website builds and creative briefs
- Affiliate marketing coordination
- Internal operations and reporting tools
Her addition to the team reflects GameOn’s continued investment in high-calibre talent and our commitment to building a full-service offering that meets the needs of a global, competitive iGaming marketplace.
Read Freya’s full feature interview via iGamingFuture: https://igamingfuture.com/meet-freya-buckingham-marketing-operations-manager-at-gameon/
