GameOn Partners with Shona ODonnell to Launch Full-Service Event Management Offering

We’re proud to announce an exciting new partnership that brings a whole new dimension to our services. GameOn has officially joined forces with events veteran Shona ODonnell to launch a full-service event management offering—giving clients access to expert-led, end-to-end support for corporate, private, and exhibition events.

With over 20 years of experience managing global events for iGaming Business, Clarion, and Better Collective, Shona brings an unmatched level of industry knowledge, creativity, and operational excellence.

Expanding What’s Possible for Clients

Whether it’s hosting an invite-only gathering for top-tier affiliates, producing an unforgettable activation at a major expo, or coordinating the logistics for a multi-day networking programme, this partnership is designed to help our clients create impactful, seamless, and memorable experiences.

Sarah Blackburn, Director at GameOn, commented:
 “Having worked with Shona for many years, I can’t think of a better person to partner with us. I’m thrilled she’s agreed to collaborate with GameOn and support our clients across the events space.”

Shona ODonnell added:
 “The scope of the service is intentionally broad so that we can support clients with all aspects of event management—from venue booking to creating and managing a full event. I’m excited to bring my expertise to such a trusted and creative agency.”

What the Full-Service Offering Includes

From concept to completion, our event management solution covers:

  • Strategic event planning and budget management
  • Venue sourcing and contract negotiation
  • Speaker booking and agenda management
  • On-site delivery and team coordination
  • Branded merchandise, collateral, and content support
  • Post-event reporting and performance reviews

This new capability complements GameOn’s existing Go Events and PR services, meaning we can now offer a truly integrated campaign—from pre-event promotion to on-the-ground execution and post-event visibility.Read more about the collaboration: View Article