At GameOn, we understand that not every business is ready for a full-time Chief Marketing Officer—but that doesn’t mean you should go without expert leadership.
That’s why we now offer a Fractional CMO service, designed to give your business senior-level marketing expertise on a flexible, part-time basis.
Whether you’re launching into new markets, evolving your brand strategy, or simply need a sharper marketing approach, our Fractional CMO model provides the support you need—without the cost or commitment of a permanent hire.
Why Choose a Fractional CMO?
Strategic guidance, without the full-time overhead
Our fractional CMOs step in as part of your team, providing insight, direction, and accountability where it matters most.
Customised to your growth stage
Ideal for startups, scaleups, or established businesses navigating change, this service flexes around your timeline, budget, and commercial needs.
Built for iGaming brands
Our CMOs come with deep industry expertise, helping you steer through regulation, positioning, product launches, and competitive market conditions with confidence.
What You Can Expect
✔️ Executive-level leadership on a part-time basis
✔️ Hands-on support with marketing planning, execution, and team alignment
✔️ Clear roadmaps tailored to your goals
✔️ Performance-led strategy backed by measurable results
✔️ Cost-effective and commercially smart engagement
Meet Your Experts
Our fractional CMO team is led by Alex Wilson and Freya Buckingham—two seasoned marketing professionals with over two decades of combined experience in the iGaming sector. Together, they’ve helped brands launch, scale, and lead across multiple verticals and markets.Ready to unlock senior marketing support without long-term risk? Get in touch!
